How to Optimize for Multimodal AI Search in 2026
Multimodal AI search is Google’s new standard for 2026. To rank, your content must be readable across text, images, video, layout, and context, optimized for AI Overviews, supported by strong entity signals, structured with schema, and formatted clearly for LLM interpretation.
AI in CRO, what really means?
Artificial Intelligence (AI) is rewriting how we approach Conversion Rate Optimization (CRO). Instead of slow manual tests and guesses, AI enables real-time personalisation, predictive hypotheses, and automation of entire optimization workflows.
From Black Friday and Cyber Monday to Christmas: How AI Mode Shaped Q4 Holiday Search Behavior in 2025
Holiday search behavior in Q4 2025 underwent a massive transformation driven by AI Mode, multimodal search, conversational queries, and intelligent deal-discovery tools. Black Friday reached $11.8B in online sales, Cyber Monday approached $14.2B, and consumers used AI to compare prices, track discounts, optimize budgets, and shop strategically. As Christmas approaches, AI continues to influence how shoppers choose gifts, evaluate delivery options, and compare retailers, marking the first fully AI-shaped holiday season in U.S. history.
Google’s Next Generation of AI Search: What It Means for SEO
Google’s evolving search engine is shifting from a list of blue links to a more intelligent, conversational, and AI-driven experience. Known as AI Mode and supported by AI Overviews and multimodal inputs, this next-generation search means SEO must adapt: focus on deeper topic coverage, structured data, rich visuals, authority signals, and mobile-first UX.
AI SEO Nightmares: Avoid Brand-Damaging AI Content👻
Generative AI can boost content speed—but if misused, it can turn your brand into an SEO ghost story. Poorly written AI content risks misinformation, brand dilution, and Google penalties. Learn how to avoid these AI SEO nightmares before your brand vanishes from search results forever.
👻The Haunted Algorithm: What Happens When AI Goes Wrong in SEO
AI can supercharge SEO — but when it goes wrong, it haunts your rankings with hallucinated facts, misinformation, brand damage, and Google penalties. Avoid these spooky outcomes with human-guided oversight, fact-checked content, structured data, and expert SEO strategy.
How to Rank in AI Overviews: 7 Pro Tips Every Brand Should Know🤖✨
Ranking in Google’s AI Overviews takes more than traditional SEO. To do it well, you need to: 1. Answer clearly and concisely, 2. Use clean structure (lists, subheads, FAQs), 3. Implement schema markup, 4. Build topical authority and trust and 5. Think in conversational and multimodal search.
In this article, we share 7 pro tips to help you earn premium visibility inside Google’s AI Overviews.
How AI Is Reshaping SEO: Opportunities for Brands
In this article, we’ll explore how AI is transforming search, what new SEO opportunities are emerging, and how your brand can become a trusted source within this new ecosystem.
How can SEO & Social Media Work Together
How can SEO & Social Media Work Together
There’s no doubt that SEO and Social Media are no longer isolated strategies — they work best when strategically combined. While each has its own focus and objectives, aligning them can lead to exponential growth in both brand visibility and web traffic.
Zero-Click Searches Explained: Why Visibility Matters More Than Traffic
What are Zero Click Searches?
It's when someone searches for a question on Google and gets the answer immediately, without needing to click or visit other websites, including yours. It's clear that Google is working to keep users on its platform longer, giving them direct and fast answers.
How to Implement LLM SEO in Your Content Strategy
What is SEO for LLM?
It's the process of structuring and optimizing your content so that language models (like ChatGPT or Google Play) can easily find, understand, and cite it, and then display it to users who are searching for it.
What is AI SEO? A Complete Guide for Beginners
What is AI SEO?
AI SEO (Artificial Intelligence Search Engine Optimization) is the process of optimizing content to rank in AI-powered search tools like: ChatGPT (OpenAI), Gemini (Google’s AI)., Perplexity AI, Microsoft Copilot among others.